Description
You desire impactful work.
You’re RGA ready
RGA is a purpose-driven organization working to solve today’s challenges through innovation and collaboration. A Fortune 500 Company and listed among its World’s Most Admired Companies, we’re the only global reinsurance company to focus primarily on life- and health-related solutions. Join our multinational team of intelligent, motivated, and collaborative people, and help us make financial protection accessible to all.
We are seeking an experienced digital storyteller with a command of branding and marketing principles and a passion for enhancing the user experience. The ideal candidate is a clear, concise, and engaging writer who translates complex concepts into compelling messages and visually captivating, multimedia content. This individual is a nimble and adaptable creative professional, able to draw on past marketing and communications campaign experiences to improve the impact, relevance, and reach of business-to-business digital communications strategies.
RGA is known as a leader in industry thought leadership, frequently sharing insights and expertise that drive growth and innovation. Our digital communications strategies must resonate with a wide range of stakeholders, including clients, investors, analysts, and insurtechs, while also adhering to the qualities of innovation and excellence that set us apart. The ideal candidate is at home operating in a corporate and highly collaborative environment, working with copywriters, marketers, and subject-matter experts to develop and execute multichannel digital campaigns that appeal to a variety of audiences across multiple digital channels. He or she is highly detail-oriented and appreciates the importance of adhering to brand guidelines while embracing innovation and experimentation.
What you can expect from RGA:
- Gain valuable knowledge from and experience with diverse, caring colleagues around the world.
- Enjoy a respectful, welcoming environment that fosters individuality and encourages pioneering thought.
- Join the bright and creative minds of RGA, and experience vast, endless career potential.
Compensation Range:
$74,150.00 - $105,295.00 Annual
Base pay varies depending on job-related knowledge, skills, experience and market location. In addition, RGA provides an annual bonus plan that includes all roles and some positions are eligible for participation in our long-term equity incentive plan. RGA also maintains a full range of health, retirement, and other employee benefits.
RGA is an equal opportunity employer. Qualified applicants will be considered without regard to race, color, age, gender identity or expression, sex, disability, veteran status, religion, national origin, or any other characteristic protected by applicable equal employment opportunity laws.
Requirements
Required:
- Manage the implementation of digital communications strategies, optimizing navigation, design, and interactive elements to enhance usability.
- Assist in strategizing, calendarizing, and managing day-to-day digital content production across channels.
- Assist in generating creative briefs, tracking project progress, and ensuring alignment with project objectives as part of a collaborative team.
- Work closely with subject matter experts and colleagues to develop compelling messaging for digital and multimedia applications.
- Excellent writing and proofing skills are required as this individual will be auditing and updating content for an enterprise website as well as a range of microsites and other digital collateral.
- Work closely with business stakeholders to interpret objectives, understand target audiences, and devise fresh and engaging methods to achieve results.
- Support the social media director through content generation, community engagement support, and assistance with the design and management of paid promotional campaigns.
- Monitor trends and provide detailed analyses of performance across digital channels, using this information to not only gauge the effectiveness of the organization’s digital strategies but to recommend adjustments.
- Closely follow industry trends and incorporate UI/UX best practices.
- Perform other duties as assigned, managing multiple projects simultaneously on time and to a high standard.
Preferred:
- Demonstrated SEO experience
EDUCATION AND EXPERIENCE
Required
- Bachelor’s degree in arts/sciences (BA/BS)
- Bachelor’s degree in communications, digital marketing, or a related field.
SKILLS AND ABILITIES
Required:
- Strong understanding of branding, marketing, and communication principles.
- Strong problem-solving skills and ability to evaluate projects holistically to address content and design challenges effectively.
- Proficiency in design software such as Adobe Creative Suite (Photoshop, Illustrator, InDesign).
- Working knowledge of multimedia tools such as After Effects, Final Cut Pro, Premiere Pro, or Audacity and some experience with basic video editing techniques
- Ability to explain complex concepts in a clear and concise manner.
- Proficient in drafting clear, concise, and engaging content for various platforms, with demonstrated capacity to develop and implement content strategies for social and digital platforms.
- Portfolio showcasing previous projects and campaigns
- Ability to lead multiple projects simultaneously, prioritize independently, and coordinate with stakeholders to meet expectations and deadline
- Knowledgeable in search engine optimization (SEO) and able to analyze web traffic and user behavior to inform strategy
- Learns independently, staying updated regarding industry trends and self-motivated to master relevant techniques and tools
- Excellent visual design skills with a keen eye for details
